Rachel Adnyana

Content Team Lead

Expertise

WordPress
Web development (HTML, CSS, PHP)
SEO
Digital marketing
Content marketing

Highlights

Rachel is a Senior Writer for WP Mail SMTP and has many years of experience in web development and online content writing. She joined the content team in 2023 and also writes for WPForms and SendLayer.

She built her first website in 1996 (when table-based layouts and animated GIFs were all the rage) and was instantly hooked. After exploring dynamic web development with PHP and becoming fascinated with coding, she went on to study for a BSc in Computer Science at Newcastle University in the UK.

Post graduation, Rachel spent four years as the website manager of one of the largest higher education colleges in the UK. During this time, she worked closely with the marketing team and started delving into the worlds of SEO and content marketing.

After leaving the UK to travel, she worked as a freelance web developer, juggled several affiliate blog side hustles, and rediscovered a love of writing as a travel blogger. After a few years, she realized she could combine her passions as a writer specializing in WordPress and digital marketing.

With over a decade of content marketing experience, Rachel has ghostwritten for several high-profile marketing experts, and her work has been featured on sites including HubSpot, ProBlogger, and The New York Times.

A Beginner’s Guide to SMTP: What It Is and How It Works

SMTP is essential for reliable email delivery, but what is SMTP exactly? In this beginner's guide, learn all about how SMTP works to route your emails efficiently and securely and why it's a better option than the built-in PHP mail() function in WordPress.

Find out about SMTP servers, ports, and why implementing an SMTP plugin like WP Mail SMTP is crucial to improve your email deliverability and ensure important messages reach your users' inboxes.

Common WP Mail SMTP Issues and How to Fix Them

Having trouble with WP Mail SMTP? Don't worry, you're not alone.

In this guide, I'll walk you through the most common issues people face when they're setting up WP Mail SMTP. It covers everything from test email failures to those tricky SMTP host connection errors.

Setting up Gmail as an SMTP provider can be a bit of a headache (if you're not using WP Mail SMTP's one-click setup!), so I've got some special tips just for that.

And if your emails are ending up in spam folders (or not showing up at all), I've got you covered there too.

Should I Use a No-Reply Email Address?

Should you use a no-reply email address for your business communications? While it may seem convenient, this practice can significantly impact your customer relationships and email effectiveness.

Explore the pros and cons of no-reply addresses, discover smart alternatives that improve engagement, and learn best practices for email communication.

Find out how to balance efficiency with customer satisfaction and protect your sender reputation.

Beginner’s Guide to Email Deliverability for WordPress Sites

Struggling with WordPress emails not reaching their destination? This beginner's guide to email deliverability offers practical solutions.

Learn how to implement SMTP for instant improvement, understand and boost your domain reputation, set up crucial email authentication protocols, and effectively monitor your email performance.

Discover best practices, troubleshooting tips, and advanced techniques to ensure your WordPress site's emails - from password resets to order confirmations - always land in the inbox.

How to Set Up Postmaster Tools (2026 Guide for WordPress Users)

Do you want to set up Postmaster Tools to monitor your email deliverability in Gmail?

Postmaster Tools lets you measure spam complaints and domain reputation for free. That's super important now that Gmail is blocking emails more aggressively.

Thankfully, Postmaster Tools is easy to configure, and it should take less than 10 minutes.

Easy Digital Downloads Email Not Sending? How to Fix

How to Fix Easy Digital Downloads Email Not Sending

Are you having problems with Easy Digital Downloads email not sending?

When you're selling digital products on your website, customers expect to receive download links instantly after they add an item to their shopping cart and check out.

But sometimes Easy Digital Downloads (EDD) doesn't send the purchase email, meaning you have to spend extra admin time sorting everything out.

This guide fixes both issues permanently. I'll help you verify if your EDD email settings are correct, then install WP Mail SMTP to replace WordPress's broken email system.

About Our Team

Rachel Adnyana