Category: Marketing

Recent Posts

Email SEO: Making Your Emails Easier to Find in the Inbox

Getting into someone’s inbox is one thing. Being findable once you’re there is another. Email SEO is about making sure that when a subscriber searches for something you sent them, it actually comes up. This guide covers what inbox search indexes, and the simple changes you can make to your subject lines, sender name, and email content to make every email easier to find.

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I Tried 10 of The Best WordPress Email Template Plugins – Here’s My Honest Opinion

WordPress sends embarrassingly ugly emails by default – plain text, no branding, no formatting. Your website might be a design masterpiece, but your emails look like they’re from 1995.

This guide reviews the best email template plugins to transform those awful default notifications into professional, on-brand communications that actually strengthen customer relationships instead of damaging your credibility.

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Are Email Deliverability Issues Costing Your Nonprofit Donations?

Many nonprofits choose WordPress because it’s affordable, but relying on default email settings means important messages often don’t reach supporters.

With over 16% of nonprofit emails getting lost, poor deliverability could be costing your organization thousands in donations each year.

Learn how to fix common email problems and ensure your fundraising appeals, thank you notes, and donation receipts actually reach your donors.

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Try our Free WP Mail SMTP plugin

Use your favorite SMTP provider to reliably send your WordPress emails.

How To Set Up Abandoned Cart Emails in WooCommerce

Stop losing 70% of your potential sales to cart abandonment.

This complete tutorial shows you how to set up automated WooCommerce abandoned cart email sequences using FunnelKit Automations and WP Mail SMTP.

Recover lost revenue with proven email templates, optimal timing, and guaranteed inbox delivery. Includes step-by-step setup, best practices, and performance optimization tips.

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GDPR Best Practices for Transactional Emails

GDPR Best Practices for Transactional Emails

Most WordPress sites send transactional emails every day, but few owners understand the GDPR requirements.

This guide covers everything you need to know about compliant order confirmations, password resets, and automated notifications – plus how WP Mail SMTP helps you stay on the right side of data protection law.

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